Target Market
Loving Christopher Nolan movies would be an example of what market segmentations? (2)
Psychographic & Volume
COVID pandemic would affect this environment
Global
Limited liability, get to pick and choose how you're taxed-- cannot issue stock
LLC
This country lost a war against Emu birds
Australia
Some people use baking soda for different purposes; some for cooking, others for cleaning, and some for tooth paste; if you wanted to target people who used baking soda for cleaning, that would be _______ segmentation.
Benefit
People becoming more enamored with quick-hitter, short reel videos on social media would be reflective of the _______ environment.
Social
Liability is not separated from ownership, owner bears full legal and financial liability
Sole Proprietorship
This U.S. President "pardoned" a bear cub
Teddy Roosevelt
Golf as a whole has historically had a financial barrier to entry since it can be very costly. In order to provide equity, more golf programs are looking to attract future players from lower-income areas. This would be what type of segmentation?
Demographic
At Papa John's, the cashier told me I look terrible and that the bags under my eyes are most certainly not designer. Because of this, I will only go eat at Chick-Fil-A where I know they'll treat me well.
Competitive
Unlimited liability except it may be split between 2 or more people
The song "Take Me Home, Country Roads" was sung by _____________
John Denver
Companies offering loyalty programs are exercising what type of segmentation?
Volume
I ordered my Chipotle burrito from the app and walked in & picked it up without waiting in line. This reflects the _______ environment.
Technological
Owners are stockholders/shareholders, who have limited liability
Corporation
Alaska
Your boss tells you that your car company (specializing in trucks) needs to create more equity within your audience by creating products that cater to a female audience, in addition to demonstrating all of the different ways people can use your trucks for multiple purposes. What 2 segmentations would be used here?
Demographic and benefit
The supplement industry is met with skepticism on its legitimacy due to the FDA not regulating any products that hit the market. This is an example of the _____________ environment.
Economic & legal
What forms of ownership are known for difficult transfers of ownership?
Sole proprietorship, LLC
(HINT: Both ended up being president at some point)