Competitive Foundation Consultant Jokes Airline Economics Airport Marketing Potpourri

100

What is a SWOT Analysis
A TOOL FOR ASSESSING AN ORGANIZATION'S STRENGTHS, WEAKNESSES, OPPORTUNITIES AND THREATS

100

Why did the consultant cross the road?
TO GET TO THE OTHER SLIDE

100

What is Capacity Discipline?
A TERM DESCRIBING HOW AIRLINES HAVE RESPONDED TO THE SPIKE IN FUEL PRICES POST-2007

100

What is $75k?
THE AIRLINE TARGET INCOME DEMOGRAPHIC FOR LEISURE TRAVEL IS HOUSEHOLDS ANNUALLY EARNING IN EXCESS OF THIS

100

Who is Allegiant?
32% OF THIS CARRIER'S 2012 REVENUE WAS ANCILLARY REVENUE, VERSUS 14% FOR A LEGACY SUCH AS UNITED

200

What is a Root Cause Analysis
A WAY OF LOOKING AT A PROBLEM TO ANALYZE AND ACT ON THE ROOT CAUSE, NOT JUST THE SYMPTOMS

200

How many consultants does it take to screw in a lightbulb?
THAT DEPENDS UPON YOUR BUDGET FOR HIRING CONSULTANTS TO SCREW IN LIGHTBULBS

200

What are Medium-Hub Airports
SINCE 2007, AIRPORTS OF THIS SIZE HAVE LOST 14% OF THEIR ENPLANEMENTS

200

What is $150k?
THE AIRLINE TARGET INCOME DEMOGRAPHIC FOR BUSINESS TRAVEL IS HOUSEHOLDS ANNUALLY EARNING IN EXCESS OF THIS

200

What is the Passenger Facility Charge?
THE FIRST WIDELY ADOPTED ANCILLARY FEE, PROVING TO AIRLINES THAT FEES DID NOT SIGNIFICANTLY ALTER CONSUMER BEHAVIOR

300

What are Demographics
CHARACTERISTICS OF A MARKET, SUCH AS HOUSEHOLD INCOME, EDUCATION LEVELS, AND AGE

300

What is the difference between a prostitute and a consultant?
ONE ONLY LOVES YOU FOR YOUR MONEY; THE OTHER IS A PROSTITUTE

300

What are Small-Hub Airports?
SINCE 2007, AIRPORTS OF THIS SIZE HAVE LOST ABOUT 7% OF THEIR ENPLANEMENTS

300

What is Unique?
EFFECTIVE ADVERTISING TELLS THE TARGET AUDIENCE SOMETHING THAT IS NEW, RELEVANT, CREDIBLE, AND THIS

300

What is the airspeed velocity of an unladen swallow?
WHAT DO YOU MEAN? AFRICAN OR EUROPEAN SWALLOW?

400

What is Market Research
FOCUS GROUPS ARE AN EXAMPLE OF THE QUALITATIVE FORM, HIGH-VOLUME SURVEYS THE QUANTITATIVE FORM, OF THIS

400

What is the difference between God and a consultant?
GOD DOESN'T ACT LIKE A CONSULTANT

400

What is Strategic Benefit?
TO MAINTAIN OR GROW CAPACITY IN A MARKET, AIRLINES TEND TO LOOK EITHER FOR ACCEPTABLE PROFITABILITY, OR FOR THIS

400

What is Zero
THE NUMBER OF U.S. AIRPORTS THAT DO NOT COMPETE WITH OTHER U.S. AIRPORTS FOR CUSTOMERS

400

What is the Hedgehog Concept
JIM COLLINS POPULARIZED THIS CONCEPT, THE INTERSECTION OF WHAT YOU LOVE; WHAT YOU CAN EXCEL AT; WHAT MAKES YOU MONEY

500

What are airlines?
AIRPORTS HAVE TWO KINDS OF CUSTOMERS: PASSENGERS, AND THESE

500

What is the difference between a Gameshow Host and a Consultant?
A Gameshow Host Really Does Have All The Answers

500

What is Airline Profitability
OF AIRLINE STRATEGIC BENEFIT OR AIRLINE PROFITABILITY, THE ONE MOST AIRPORTS MORE LIKELY CAN AFFECT

500

What is zero?
THE NUMBER OF U.S. AIRPORTS THAT HAVE NO ABILITY TO CONTROL OR AFFECT DEMAND FOR THEIR BRANDS OVER TIME

500

What is 70%?
RESEARCH INDICATES THAT POOR EXECUTION ACCOUNTS FOR THIS PERCENTAGE OF STRATEGY FAILURES

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