Ghost Busters
"I'd hate for your content to exclude anyone who could benefit from it. Let’s chat this week about the impact of making your videos accessible to everyone.”
What is VALUE CREATOR?
"It looks like your current captioning solution isn’t representing your brand to its full capacity. Worth 10 minutes to connect this week?"
What is COST CREATOR?
"I'm following new accessibility lawsuits in your industry - three companies got hit last month alone. There's a pattern emerging that directly impacts your industry."
What is VALUE CREATOR?
"Budget and bandwidth come up a lot in accessibility conversations. I can share how other companies have worked through this. Tuesday or Wednesday work better?"
What is VALUE CREATOR?
"I understand timing isn't right for everyone. We worked with Disney+ on their 36-hour global launch - when you're ready to explore options, let's connect."
What is VALUE CREATOR?
"Quick question - is this something you'd want to revisit in Q4, or has this fallen off your radar?"
What is VALUE CREATOR?
"I’ve helped companies in your industry avoid major compliance risks. Your situation has some similarities."
What is VALUE CREATOR?
"Your competitor just hired us to fix their accessibility compliance. Interesting timing given your industry changes."
What is VALUE CREATOR?
"I understand you're juggling a lot right now - accessibility can feel overwhelming. I've found ways to make it manageable for busy teams/depts. Let's talk Thursday at 2pm?"
What is VALUE CREATOR?
"Sounds like you're handling accessibility internally right now. If that changes or your team ever needs overflow, I'm here to help."
What is COST CREATOR?
"No problem if this isn't the right time. To stay ahead of potential compliance risks, I'll plan to circle back next quarter to keep this a priority."
What is COST CREATOR?
"Your leadership team will be asking about accessibility compliance soon. I can help you get ahead of that conversation."
What is COST CREATOR?
"I'm briefing accessibility decision-makers at your company on the new EAA/Title II compliance requirements. You're listed as the lead - should I include you in the meeting invite for next week?"
What is COST CREATOR?
"Your team might be suggesting you wait on accessibility compliance. How are you prioritizing this at [X COMPANY]."
What is COST CREATOR?
"I'll give you some space on this. Just keep in mind that accessibility compliance is moving faster than most companies expect. My door's open when you're ready."
What is COST CREATOR?