IDP's
The annual plan that outlines personal growth and development is called
What is an IDP
There are this many marketing competencies
What is 5
This percentage of our development is called "Learning from Experiences"
What is 70%
Understands consumers ,shoppers, retailer deeply; not just what they do, but why they do; Connects insights to illuminate brand challenges and opportunities
What is Human Centricity
The name of our Approach to Development model that should be incorporated into our IDP's
70-20-10
This tool will help me to identify my strengths and development areas to incorporate into my IDP
What is the Marketing Self-Assessment Tool
Examples of Learning from Experiences
Leading a project, implementing a new process, completing a gig, ERG involvement
Drives demand bringing new product experiences to consumers to fulfil an unmet need, improve upon what’s available today, or relieve tension in the marketplace
What is Innovation
This person creates the IDP
Who is the employee
What is 5
This percentage of our development should be "Learning from Others"
What is 20%
Translates the brand strategy into impactful activations to drive consumer & shopper engagement, awareness, trial, repeat and connection; Uses data and analytics to ensure efforts are prioritized by effectiveness and efficiency
What is Integrated Communications & Measurement
Where IDP's should be stored
Where is on Workday
The names of the 4 Proficiency Levels for each Key Skill
What are Learning, Applying, Leading, Mastery/Inspiring
10% of our development should come from this
What is Learning from Education
Delivers a compelling and achievable brand vision and strategy; Connects brand positioning, architecture to overall brand strategy
What is Brand Strategy
This is how often you and your manager should meet to discuss your IDP
When is a minimum of 2x/year during Check-In's
Name the 5 Marketing Competencies
Examples of Learning from Others
What are receiving coaching/feedback from managers/peers, networking, shadowing
Takes ownership and accountability for setting the business strategy and managing P&L impact across the commercial operations
What is General Management