Persuasion
Leadership
Persuasion Categories
100

What is persuasion?

process of motivating someone through communication and relationship building, to change a particular attitude, belief, value, or behavior 

Page 376

100
What is power?

The ability to influence thoughts and/or actions

Page 393

100

How is persuasion categorized? What types? 

Type of preposition 

Desired outcome

Directness of approach 

page 380 - 382

200

What theory explains the characteristics of persuasion? 

the social judgment theory

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200

What are some traits of an effective leader?

Technical Skills

Social and Interpersonal Skills

Social nearness and Friendliness

Task Motivation 

Page 397, Table 9.3

200

Name the three types of proposition persuasion

Proposition fact, value, policy

Page 380

300

Name types of interpersonal persuasion:

Foot in the door

Door in the face

Social exchange

Lowballing

That's not all

Fear then relief 

Page 389 - 392

300

What are the leadership styles?

Authoritarian, Democratic, Laissez-faire

Page 399

300

What are the two desired outcomes of persuasion?

Convincing and activating 

Page 381

400
When creating a persuasive message be sure to set a clear  ________ and avoid _________

persuasive purpose and fallacies

Page 384

400

What is democratic leadership?

a style in which the nominal leader invites the group's participation and decision making 

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400

What is the difference between direct and indirect persuasion? 

Direct: Do not try to disguise the speaker's persuasive purpose 

Indirect: persuasion that disguises or de-empathizes the speaker's persuasive goal

Page 381 - 384

500

How is ethical persuasion defined?

Persuasion in an audience's best interest that does not depend on false or misleading information to induce change

Page 378

500

What is authoritarian leadership?

a leadership style in which the designated leader uses legitimate, coercive and reward power to dictate the groups action

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