Market Analysis
process of assessing a specific market within an industry to understand its dynamics, trends, and competitive landscape.
Market Analysis
Customers who have the same needs that are in the same specific market
Target Market
What does SWOT stand for
Strengths, Weaknesses, Opportunities, Threats
Promotion
This sport takes place in the spring season. Requires hitting, running, and sliding.
Baseball or Softball
Involves creating actionable strategies based on insights gained from market analysis, detailing how to reach and engage the target market.
Market Planning
Gender, heritage, religion, socioeconomic status, life stage
Demographic segmentation
Advantages, what we do well?, our assets, where do we make our money?
Strengths in SWOT
A promotional activity that occurs when an organization provides money or resources to an event in exchange for affiliation.
Sponsorships
This sport takes place in the Winter season only. Sport involves sprinting, jumping and sliding. 1, 2 or 3 points can be rewarded for scoring.
Basketball
1. Define Target Market 2. Gather Data 3. Analyze Data. 4. Draw Conclusions
Steps in a Market Analysis
regions, states, neighborhoods, cities
Geographic Segmentation
What do we lack?, what are our competitors doing that we are not? How can we improve?
Weakness questions in SWOT
This sport takes place in the Fall season only. Eleven players can be on the field for a team. Involves running and throwing.
Football
CRM Software! (What does CRM stand for?)
Customer Relationship Management
Lifestyle, personality, interest, activities
Psychographic Segmentation
Finding new ways to serve customers, Looking at Economic trends, Looking at thing that competitors missed
Opportunity in SWOT
This answer has two words. The first word is personal. The definition of the answer is the form of promotion that determines clients needs and wants and responds through planned, personalize communication that enhances future business opportunities.
This sport involves singles and doubles. Requires a person to hit the ball back and forth against an opponent.
Tennis
Data Analysis Tool for organizing data (uses cells to organize data)
Excel Spreadsheet Software
Rate of use, benefits derived, loyalty response, occasion response.
Behavioral Segmentation
What obstacles do we face?, where are we vulnerable?, what trends are harmful to us?
Threat questions in SWOT
This answer has two words. The second word is promotion. Examples for this answer: Window displays, coupons at grocery stores, sample products, discounts, etc...
Sales Promotion
This is a new sport at South Garner. Played on the football field. Involves running, throwing, and catching.
Flag Football